Here is an article claiming Pearson has no affiliation with companies on their NYS ELA tests:
http://news.msn.com/us/brand-names-in-ny-standardized-tests-vex-parents
Thanks to BAT & mom Sara Wottawa, we have come to realize Pearson has direct and indirect ties to all companies mention on their NYS ELA test.
Pearson’s connection to Barbie is simple- Barbie’s pricier cousin, American Girl Doll, comes with a Pearson textbook:
And furthermore, the head of the Mattel Board sold his former company to Pearson: http://investor.shareholder.com/mattel/secfiling.cfm?filingID=1193125-13-126344&CIK=63276
Pearson makes the exams for all Apple employees:
http://www.pearsonvue.com/apple/
Pepsico’s (Mug Root Beer) Board of Director Pearson’s CFO for 12 years:
And Lego wants ELA scores to rise and uses Pearson to peddle their nonsense
http://labs.pearson.com/perc_55316/
Nike has ties to Microsoft and Bill Gates:
http://labs.pearson.com/perc_97992/
Nike has also been used in other Pearson materials:
http://wps.pearsoncustom.com/pcp_collins_explorebus_1/68/17646/4517517.cw/content/index.html
I’m sorry NYSED, what were you saying about product placement?
Lace to the Top on Facebook and Twitter. We don’t place products, we save children and their education!
Reblogged this on NYtechprepper and commented:
It’s always about the money 😦
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Reblogged this on Schools of Thought Hudson Valley, NY and commented:
Pearson Ties To Product Placement
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